In response to escalating U.S. export controls, Nvidia is developing a more affordable version of its Blackwell AI chip, specifically tailored for the Chinese market. This strategic move aims to maintain Nvidia’s presence in China, which accounted for approximately 17% of its revenue in the year ending January 2025, a decline from 26% two years prior .
Strategic Collaboration with Inspur
Nvidia plans to collaborate with Inspur, a major distributor in China, for the launch and distribution of the new chip, tentatively named the “B20.” Shipments are expected to commence in the second quarter of 2025 . This collaboration underscores Nvidia’s commitment to navigating the complexities of the Chinese market amidst tightening export regulations.
Navigating Export Challenges
The U.S. has intensified export restrictions on advanced semiconductors to China since 2023, aiming to curb China’s advancements in supercomputing and military applications. In response, Nvidia has developed three chips tailored for the Chinese market, including the H20, which has seen growing sales despite initial challenges .
Market Outlook
Despite the geopolitical challenges, Nvidia’s strategic adjustments, including the introduction of the B20 chip, are poised to bolster its position in the Chinese market. The company’s proactive approach reflects its resilience and adaptability in the face of evolving international trade dynamics.